Apple's Next Killer Product Could Be a Monthly Subscription Service: Goldman
Is it time to 'subscribe' to Apple Inc.?
As the iPhone becomes a less dependable source of growth at the world's most valuable company, analysts at Goldman Sachs Group Inc. say a monthly subscription service could be the company's next killer product. According to a note by Simona Jankowski and her team, the proposal would both boost sales of the smartphone and help the company challenge new competitors.
"We think Apple should launch a subscription bundle as a way to reinforce iPhone loyalty and leverage it into content," she writes.
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